In the event that you’re looking for a great pair of denim, fitted, with a sprinkle of urban style, the L-R-G CC TS Fitted may be the perfect choice. Featuring a Light wash that fades from sky-blue to a near white at the ankle, with traditional squiggle back pocket design, front pockets, button and zip [...]

The Lifted Research Group (LRG) brand thermal carries with it a particular urban credibility, visible in it’s design, and most noted in the LRG emblem. The most appealing aspect of the “Chemical Living” thermal is the extremely sleek design, quality cotton / polyester blend crafted precisely for comfort and warmth, pieced together to hug the [...]

The folks from Lifted Research Group decided to return to the classics this season, featuring a denim short, not short of old school. Now available at BNYConline.com: the “Medium Classic” Indigo Washed CC Shorts. Don’t miss out!

The L-R-G “Think Legacy” Denim Cargo Shorts live up to their name, combining the gritty urban aesthetic with a sleek, casual feel, blended to create a style of denim that is uniquely fit for the Summer, on the streets, or at a lush party. Featuring Dual Pockets, Zip Closure, Available in Raw Black at BNYConline.com.

Another release by L-R-G, crafted for Summer days — The L-R-G Medianoche Cargo Shorts are designed to epitomize casual comfort, with a sleek flare that make them a flexible option at either a lush dinner party, or a relaxed day at the beach. The Medianoche is made from a blend of linen and cotton, and [...]

The L-R-G Triple Black Denim has returned in the 2011 Summer season, this time in the form of shorts. Perfect for the warmer weather, form fitting, featuring sleek single color design, back pocket stitch design, multiple front pockets, and L-R-G emblem located on belt loop. Now available at BNYConline.com.

To usher in the newest line of L-R-G fashion, check out founding father of Lifted Research Group, Jonas Bevacqua, explain the philosophy behind the clothing, and his daily ritual that helps him continue to create such marvelous fashion! You can find the entire new collection fo L-R-G apparel at BNYConline.com.

Just in time for the Summer! — New to hit the shelves of BNYConline.com, the L-R-G CC Cargo Shorts. Nothing particularly gaudy about these, a simple multi-pocketed design, made from 100%, of course with the urban flare L-R-G is recognized for maintaining. Don’t miss out!

Amazing short film featuring the LRG Skate Team in all their glory. (Song by Modest Mouse). You can find the entire 2011 line of LRG clothing here at BNYConline.com. Enjoy!

The LRG brand has uniquely fused urban with opulent in a way that has earned the 2011 collection attention from fashionistas on all ends of the fashion world spectrum. The newest collection includes clothing that ranges from high end to casual athletic, always done with class and street credibility. The L-R-G Classic ONE Track Jacket [...]

Part of the 2010/11 L-R-G winter line of men’s apparel is a new aesthetic that blends the urban style that L-R-G is renown for, with a more refined touch, by incorporating the Setesdalgenser pattern throughout the sweater, and of course, the L-R-G emblem at the right side seam. Available in Black and Off-White at BNYConline.